Privacy Policy USA


Privacy Policy USA.

In MasterBase®, privacy is a relevant issue. We are focused on establishing a relationship of trust with our users (hereinafter, the "Users"), based on respect for the privacy of people and their information.

We work to ensure the highest level of protection for our Users' information, and we will continue to apply strict and safe quality standards in this area.

Since it handles our information, our Users, in addition to complying with information confidentiality contracts, have developed a privacy commitment that explains the handling of the data and the details of the procedures to be followed.

EU-US Privacy Shield

MasterBase® complies with the EU-U.S. Privacy Shield Framework. Established by the US Department of Commerce. With respect to the collection, use and retention of personal information of member countries of the European Union. MasterBase® has certified that it adheres to the Principles of the Privacy Notice, Choice, Responsibility for Transfer, Security, Integrity of Data and Limitation of Purpose, Access and Resource, Compliance and Responsibility.

MasterBase® complies with the Principles of the Privacy Shield for all subsequent transfers of EU personal data. For proper compliance, MasterBase® will perform self-assessments to verify that its internal practices comply with the Privacy Shield Principles.

With respect to personal data received or transferred in accordance with the EU-U.S.Privacy Shield Framework, MaserBase® is subject to the applicable regulatory powers of the US Federal Trade Commission.

You can find information about Privacy Shield at



  • The information collected by MasterBase®.
  • Types and Purposes of Data Collection.
  • How the personal information of the Users is shared.
  • Cookies and use of them.
  • How information is protected and stored. (security).
  • The rights of Users.
  • Contact.
  • Questions and Complaints.
  • Updating the Privacy Policy.

Information compiled by MasterBase®

This Privacy Policy applies to the information of our Users that we obtain from the web (hereinafter, the Website) that is used exclusively to give them access to our solutions. This information will not be used for any other purpose without the proper authorization of its owner and will never be used for sale to third parties.

MasterBase® recognizes potential liability in cases of onward transfer to third parties. MasterBase® will not transfer any personal information to a third-party without first ensuring that the third-party adheres to the Privacy Shield principles.

Types and Purposes of Data Collection

1. When you register via our Website to activate your account we ask for information such as your name, company name, email address, country and domain name.

Masterbase® uses this collected information for the following general purposes: services provision, billing, identification and authentication, services improvement, contact, and research.

Masterbase® may also use non-personally identifiable data submitted by Users to create and provide new services, features or content. For example, and without limitation, we may use data to publish interesting observations for informational or marketing purposes. Masterbase® will anonymize such data.

Masterbase® may internally perform statistical and other analysis on information we collect (including usage data, device data, referral data, and information from page tags) to analyse and measure User behaviour and trends, to understand how people use our services, to monitor, troubleshoot and improve our services, and to create and provide new services, features or content.

2. When you subscribe to our newsletter via our Website we collect Personal Data like your name, surname, country or phone number.

Masterbase® uses this collected information exclusively to send information that has been requested by the User.

Therefore, all those who have agreed to give us their contact information, receive by email a newsletter with news, news related to our solutions and other relevant information, both regarding our products and services and the email marketing market, strictly for the purposes described.

Our company believe in permit marketing and operates within its margins; consequently, we only make contact with people who have expressed their approvals to receive our communications.

The registration of the actions carried out on our Website, browsing certain pages, clicks, access to available information, downloads, IP address and browser type, allows us to maintain an updated website, which is adapted to the needs and interests of our visitors.

This information will not be used for any other purpose without the proper authorization of its owner and will never be used for sale to third parties.

MasterBase® collects the necessary data to guarantee access to the platform and all services and functionalities, as well as to respond to requests for information that Users voluntarily give us through the contact form. In accordance with this policy, the Users expressly consent and authorize MasterBase® to process the data they have provided for the execution of the MasterBase® services contracted. In this sense, the Users give their express consent to receive information related to the services and products of MasterBase® through different means, whether or not electronic, being able to be text messages (SMS), emails, postal mail, among others. Likewise, so that the information delivered can be segmented by virtue of the fields delivered, with the aim of providing a personalized service with relevant information.

How the personal information of the Users is shared

1. MasterBase® is a company that offers online solutions, on demand mode, which are usually sold through distributors (resellers).

To ensure that each reseller is aligned with our procedures in the handling of information and, consequently, with the establishment of a relationship of trust with our users, based on respect for the privacy of people and their information, MasterBase® transfers to them these standards, through the signing of a contract, an instrument by which they undertake to comply with this Privacy Policy.

2. No personally identifiable data may be shared if it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, by lawful request of public authorities and national security or law enforcement requirements, situations involving potential threats to the physical safety of any person, violations of Terms of Service, or as otherwise required by law.

Cookies and use of them

Cookies can store information about the Users' equipment or about your browsing sessions on the Website they have visited. Cookies are sent to the MasterBase® server each time Users enter the Website. However, in general, cookies cannot read data stored on their computers or read cookies files created by other providers. In any case and in relation to the cookies listed and described, the User can configure the browser options installed on their computer to allow or disable the storage of cookies, or configure their removal.

The information obtained through the cookies is treated only by MasterBase®

Scope Name Name of cookie Type of cookie Expiry Provider Description Link Google Analytics _ga, _gid Third-party analytics 1 day, 2 years Google Inc. This is a cookie by Google Analytics. It is used to collect information about the use of the website by visitors. These cookies collect information anonymously, including the number of users to the site, the most visited contents, etc. Hubspot hstc, hubspotuk Third-party analytics Session, 2 years Hubspot Makes it possible to follow visitors and their identity and session. Zendesk Zopim Chat _zlcmid Chat 1 year Zendesk Makes it possible to follow website users in order to enhance chat online.
Website Cookies policy (ACCEPTS COOKIES) MbCookieAck User preferences 3 years MasterBase® Keeps information regarding acceptance by the User of MasterBase® cookies policy.
Website (and client websites) MasterBase® Tracking counknown, coXX, de MasterBase® Analytics 1 year, 3 years MasterBase® Stores identity of the user and the device (if previously known) in order to follow conduct deliveries.
Administrator Interface Preferences R4PREF User preferences 3 months MasterBase® Stores the language and time zone of the user.
Administrator Interface Anti Forgery _RequestVerificationToken_XX Forms security Session MasterBase® Based on forms security with a view to preventing undue entries.
Administrator Interface Session ASP.NET_SessionId, _R4Auth Session Session MasterBase® Enables the session of identified users.
Administrator Interface Feedback _fby_site_ Feedback collection service 48 hours Feedbackify Enables the collection of information related to the operating system and type of browser used by those logging into the website of Masterbase®.
Preference center Anti Forgery _RequestVerificationToken_XX Forms security Session MasterBase® Based on forms security with a view to preventing undue entries.
Preference center Session ASP.NET_SessionId, .ASPXAUTH Session Session MasterBase® Makes it possible to maintain the session of the identified user.
Preference center Preferencias lang User preferences 3 months MasterBase® Stores the user’s language preference and time zone.

MasterBase® may update this cookie policy. Any modification of these conditions will be published on the Website. It is the responsibility of the Users to periodically access these conditions published on our Website in order to know the latest version at all times.

How information is protected and stored

All the information of the Users is handled with the absolute reserve, and both the objectives and the procedures of its use are established in a confidentiality contract.

For MasterBase®, security is a key part of the solutions it provides. Therefore, it assumes a proactive responsibility to protect all information, effectively and efficiently. MasterBase® has security measures that protect it from the loss, misuse or alteration of the information that is under our control.

The personal data provided will be kept by MasterBase® as long as the User does not indicate his wish to unsubscribe from the MasterBase® services, and this in order to receive information about the company's products.

MasterBase® only authorized personnel may access the User's data.

MasterBase® undertakes to comply with the duty of secret and confidentiality with respect to personal data in accordance with the applicable legislation, as well as to grant them a secure treatment in international transfers and data transfers that may happen.

The rights of Users

Upon request, the User may access the identification information that MasterBase® has collected and may have the possibility to correct inaccuracies within their contact information.

The MasterBase® emails that are sent to each User will include the option to cancel the subscription when the recipient wishes (opt-out) and, from the moment in which someone deregisters, MasterBase® interrupts the sending of communications to the address of respective mail. If you unsubscribe, you may continue to receive non-advertising emails, which include emails about the User's account.

The User can also contact MasterBase® at the email address at any time to limit the use and disclosure of its personal information.

As required by applicable law, including the EU-U.S. Privacy Shield Framework, the User may request that we provide information on whether we own or process on behalf of a third party your personal information.

You can request this information by sending us an email to . If the User's information changes, or if you no longer want our service, you can access, update, correct or delete information by contacting us at

We will respond to these requests within a reasonable time frame. Likewise, the User can access and update their information by logging into their account on the Website.

If Personal Data covered by this Privacy Shield Policy is to be used for a new purpose that is materially different from that for which the Personal Data was originally collected or subsequently authorized or is to be disclosed to a non-agent third party, Masterbase® will provide Data Subjects with an opportunity to choose whether to have their Personal Data so used or disclosed. To the extent required by the Privacy Shield Principles, Masterbase® obtains opt-in consent for certain uses and disclosures of Sensitive Data.

These requests for information can also be made by sending us an email to: or by writing to:


For any question, doubt or comment regarding this Privacy Policy, Users can contact us:

via mail to or directly in:

MASTERBASE LLC Kiikri 2/3-94, Tallinn, 10159, Estonia.

Questions and Complaints

MMasterBase® is committed to resolving complaints about the User's privacy and our collection or use of their personal information. People in the European Union who have questions or complaints about their privacy should first contact us at

The User can direct any query or claim related to the compliance of Privacy Shield by MasterBase to:

MasterBase® will respond within 45 days. If you do not respond within that time, or if our response does not respond to your concern, you may contact ICDR-AAA, which provides an independent third party dispute resolution body based in the United States, at:

ICDR-AAA is committed to responding to complaints and providing adequate resources at no cost to the User.

If MasterBase or ICDR-AAA do not resolve your claim, the User has the possibility to request a binding arbitration through the Privacy Shield Arbitration Panel (

Privacy Policy Update

Any modification of our Privacy Policy will be published on our Website

The MasterBase® privacy policy was updated on 6 May, 2019.

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