Client studies show that personalization is “extremely important” to meet business objectives.
-Conversant Media-
Companies think about increasing interaction with their audience by personalizing their messages.
-Experian-
The ROI comes from personalized email marketing campaigns.
-DMA-
Conversions generated by personalized 1 to 1 mailing exceeded mass mail ing by 276%.
-Plataforma eCommerce A3D Chile-
Gather all types
of relevant data
Match them and
build profiles
Send personalized
messages 1 to 1
GATHEREasily capture and concentrate all the relevant information of your customers.
Whether it comes from your CRM, from a database, that has been collected in person or is derived from the customer's buying behavior online.
Entering data has never been so simple. Upload them in bulk from an Excel (.csv) file. It's that simple.
Know the behaviors of each contact on your website, and then send you personal and relevant information, aligned with those tastes and preferences.
APIs allow our clients to integrate MasterBase® services with others, such as databases, CRM, Landing pages, Web sites, etc.
ManageOnce the data has been collected, you can do manual procedures one by one to each registry, to relate them to each other and build individual profiles based on your clients' personal information and their behavior.
Insightful information who is and how the individual behaves behind each name and email address.
Search your contact base and edit your information individually and manually, in a few simple steps.
Generate different types of contact segments based on your profile data and behavior in the communications sent.
Labels are attributed to each contact, according to their behavior or interests, to identify them as candidates for future mailing.
EngageNow the captured and managed data is translated into relevant communications , which can be sent in bulk, segmented or customized. 1 to 1. You define what you want to do.
This is the true relevance, which translates into greater number of conversions and increased sa les.
Boost your communications and achieve effective results by creating campaigns easily and quickly, step by step, maximizing deliverability and effectiveness.
Automate the instant sending of messages, in response to an action that a user has performed on their website or other channel.
Achieve true 1 to 1 personalization through relevant communications, based on what your contacts do more than what they claim to be. Learn more
