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MasterBase® Email Marketing

Boost the growth of your company
through 1 to 1 personalized communications

  • Start for free

Why work on 1 to 1 personalization?

94%

Client studies show that personalization is “extremely important” to meet business objectives.


-Conversant Media-

55%

Companies think about increasing interaction with their audience by personalizing their messages.

-Experian-

77%

The ROI comes from personalized email marketing campaigns.



-DMA-

276%

Conversions generated by personalized 1 to 1 mailing exceeded mass mail ing by 276%.


-Plataforma eCommerce A3D Chile-

Based on a methodology of 3 actions:

  • img04

    GATHER

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    MANAGE

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    ENGAGE

Through the Marketing Automation processes, we help:

Gather all types
of relevant data

Obtener

Match them and
build profiles

Gestionar

Send personalized
messages 1 to 1

Actuar
Obtener

obtener-iconGATHER

Source Data

Easily capture and concentrate all the relevant information of your customers.

Whether it comes from your CRM, from a database, that has been collected in person or is derived from the customer's buying behavior online.

Gather source data:

Carga Masiva

Cargue sus datos rápida y fácilmente

Entering data has never been so simple. Upload them in bulk from an Excel (.csv) file. It's that simple.

Web Behavior

Identifique las conductas de sus contactos en su sitio web

Know the behaviors of each contact on your website, and then send you personal and relevant information, aligned with those tastes and preferences.

Integración vía APIs

Integre nuestra plataforma y automatice procesos

APIs allow our clients to integrate MasterBase® services with others, such as databases, CRM, Landing pages, Web sites, etc.

gestionar-iconManage

Match the data

Once the data has been collected, you can do manual procedures one by one to each registry, to relate them to each other and build individual profiles based on your clients' personal information and their behavior.

Insightful information who is and how the individual behaves behind each name and email address.

Gestionar

Some ways to Manage:

Gestión de contactos

Busque, elimine, marque y edite sus contactos

Search your contact base and edit your information individually and manually, in a few simple steps.

Filtro

Filtre los datos y conductas de sus contactos

Generate different types of contact segments based on your profile data and behavior in the communications sent.

Etiquetas

Identifique, con etiquetas, quién hace qué, dónde y cuándo

Labels are attributed to each contact, according to their behavior or interests, to identify them as candidates for future mailing.

Actuar

actuar-iconEngage

With communications

Now the captured and managed data is translated into relevant communications , which can be sent in bulk, segmented or customized. 1 to 1. You define what you want to do.

This is the true relevance, which translates into greater number of conversions and increased sa les.

Some ways to Engage:

Envíos masivos

Envíos masivos

Boost your communications and achieve effective results by creating campaigns easily and quickly, step by step, maximizing deliverability and effectiveness.

Envíos transaccionales

Envíos transaccionales

Automate the instant sending of messages, in response to an action that a user has performed on their website or other channel.

Más allá del Marketing Automation tradicional

Trabaje una verdadera personalización 1 a 1

Achieve true 1 to 1 personalization through relevant communications, based on what your contacts do more than what they claim to be. Learn more

See how other companies
benefit from MasterBase®


Learn from the experience of companies that have trusted MasterBase®
and have taken the step towards direct, personalized and relevant communication.



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PROFESSIONAL SERVICES

Get support from our team
of digital experts

Learn more

Start to automatized

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